Ottawa Construction News unveils massive ’12-for-6′ multimedia stimulus for local advertisers
AI Article Summary
Ottawa Construction News has launched the '12 for 6' campaign, offering a 12-month multimedia advertising package at half the usual price, aimed at boosting marketing efforts for local businesses. This package covers print, digital, and editorial platforms, and includes editorial coverage and a full-page feature article. The promotion is limited to the first 12 firms to sign up, potentially saving as much as $15,000. Interested businesses are encouraged to contact the publisher promptly to secure a spot.
What This Means for Canadian Contractors
This announcement demonstrates a strategic approach for smaller firms to gain significant marketing exposure with reduced costs, which is crucial heading into a competitive year. For Canadian builders, this means leveraging limited-time offers for enhanced visibility can be an economical means of maintaining a competitive edge, particularly in a region like Ontario where market dynamics are robust. It underscores the importance of integrated marketing strategies involving both digital and print media to broaden brand outreach.
